Media

Here’s a look at some of my favorite TikToks and video content—each one created, written, and posted by me. I focus on making content that feels real, relatable, and on-trend while still being intentional and engaging. This is where my creativity and content strategy come together.

Scroll through to see the kind of media I love to make (and that others love to share)

New Year’s Eve Video

1.9M views • 176K likes • 58K saves

Strategy Insight:
This video leaned into end-of-year nostalgia and party aesthetics with trending audio and high energy visuals, capturing the vibe of NYE. Timed perfectly with peak engagement hours on December 30th, it sparked massive shares as followers used it to hype their own plans.

“Your Next Post”

1.8M views • 175K likes • 75K saves

Strategy Insight:
Capitalized on the "drop your next post" trend by adding a unique, relatable twist that encouraged viewers to tag friends and save for later. The strong call-to-action and aesthetic transitions helped boost virality and repeat views.

Instagram Captions That Give Cool Girl

3M views • 290.9K likes • 84.7K saves

Strategy Insight:
This video tapped into the “cool girl” persona trend with confident, witty captions that felt effortlessly stylish and shareable. Strong hook in the first 2 seconds + scroll-stopping aesthetic + text that sounded like a best friend = high save rate and strong virality. Perfectly timed for peak Sunday engagement when users plan their weekly content.